New Media Labs win pitch to Develop the Niche Social Network for a South African Bank

New Media Labs has won a pitch to develop a large niche social network for a South African bank. The project will be developed in conjunction with Stonewall+. Stonewall+ will develop the front end flat designs and NML will convert these flats into Silverlight XAML. Silverlight Rich Internet Application presentation layer was a prerequisite of the bank.

The social elements are tied into the business model of this division of the bank, making this a complex development and integration exercise.

This will be NML’s second large Silverlight implementation and is being touted by Microsoft as the largest implementation in the EMEA region. Even thought this project is in the early stages it is being looked at closely as a case study by Microsoft.

Given the number of databases and stored procedures the system has to tie into Microsoft Repository Factory was the natural choice for Middle Tier. The service layer was developed using the Web Service Software Factory and the WCF .NET3.5 implementation technology.

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